Urban Farming Business
We are a seed-to-sales urban farm, connecting people in cities to local, real food. The farm team grows a variety of fresh and flavorful herbs in indoor, vertical farms, right in the heart of Brooklyn. We hand-harvest, self-package, and herb-trike-deliver to retail stores across NYC. Our herbs are non-GMO, pesticide-free, and grown with love.
Farmer Technology Platform
We develop human-centered farming technology that surrounds our farmers with data, insights, and tools, so they can grow high quality food, all year round, using the fewest resources possible. Our cloud-connected, modular farms utilize a water-efficient hydroponic growing system, and are constructed inside refurbished shipping containers. This enables a distributed approach to farming—meaning we can grow food in the neighborhoods where our customers live and shop, providing deep connections between the consumer, their food, and the people who grow it.
Next-Gen Farmer Training Program
At the heart of Square Roots is the Next-Gen farmer training program, which creates opportunities for more people to become farmers—and future leaders in urban farming—through a year-long commitment on the Square Roots team. No experience is necessary to apply—just the passion and dedication to bring local, real food to people in cities and to connect with consumers and the community throughout NYC.