Square Roots is Bringing NYC’s Freshest Herbs to Whole Foods

Square Roots | 06.28.19

Three times a week, Square Roots delivers fresh herbs from our indoor farms in Bed-Stuy to grocers all over New York City. We’re now adding stops at Whole Foods Markets!

Square Roots hyper-local mint and chives

Square Roots hyper-local herbs are now available at Whole Foods Markets across Brooklyn.

Herbs make cooking easy and delicious. Especially when they’re fresh and grown in the perfect climate—which Square Roots indoor farms guarantee, all year round. So we’re really excited to bring our herbs to Whole Foods shoppers!

Our expansion into Whole Foods has an impact way beyond the grocery aisle. National grocers who act locally have the opportunity to promote change in our food systems. For instance, when Whole Foods works with Square Roots, they’re not only bringing more local produce to New Yorkers, they’re also directly supporting a new generation of local farmers. The Square Roots Next-Gen Farmer Training Program is at the heart of our business. It creates opportunities for young people to become farmers and future leaders in sustainable, urban food communities—and trains them how to grow delicious food.

Initially, Square Roots will have chives and mint available at Whole Foods’ Gowanus and Williamsburg stores. We’ll be popping up at both locations to better get to know Whole Foods shoppers, talk to people about what they love to cook, and introduce people to herbs they may have never used before.

Come taste our herbs, and get to know a farmer, at one of our in-store pop-ups. And keep an eye out for our blue labels on your next Whole Foods trip!

Square Roots in-store pop-up events

Come by Whole Foods in Gowanus and Williamsburg to taste our herbs and get to know a farmer.

Whole Foods In-Store Events

Whole Foods Gowanus | Tues July 9 | 10 am - 2 pm

Whole Foods Williamsburg | Tues July 9 | 10 am - 2 pm

Whole Foods Gowanus | Tues July 9 | 3 pm - 7 pm

Whole Foods Gowanus | Thurs July 11 | 3 pm - 7 pm

Whole Foods Williamsburg | Tues July 15 | 10 am - 2 pm

Whole Foods Gowanus | Tues July 15 | 3 pm - 7 pm

Whole Foods Williamsburg | Fri July 19 | 10 am - 2 pm

Whole Foods Gowanus | Fri July 19 | 10 am - 2 pm

Whole Foods Williamsburg | Mon July 22 | 3 pm - 7 pm

Whole Foods Gowanus | Wed July 24 | 3 pm - 7 pm

Whole Foods Williamsburg | Sat July 27 | 3 pm - 7 pm

Whole Foods Williamsburg | Mon July 29 | 10 am - 2 pm

Whole Foods Gowanus | Mon July 29 | 3 pm - 7 pm

Find Square Roots herbs at a store near you via our store locator and subscribe to our newsletter for updates.

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