Consumers across the world are demanding greater transparency into where and how their food is grown. Yet most people in cities are still at the mercy of industrial food—a system that ships in high calorie, low nutrient food, often from thousands of miles away. This leaves us completely disconnected from the people who grow our food while also playing a significant role in climate change.
As urban populations and global temperatures continue to rise, a new generation of leaders now has the opportunity—and responsibility—to re-envision the food system to value everyone from the farmer to the consumer, respect our planet, and nurture the connections between people and their food.
Square Roots is an urban farming company. We grow and sell nutritious food, year round, from our Brooklyn campus of indoor, modular, hydroponic farms. Our mission is to bring local, real food to people in cities by empowering next-gen leaders in urban farming—because the more of us working to shape the future of food, the better.
Everyone on the Square Roots team, from software developers to brand strategists to financial analysts, works together to create pathways to better food—for people, the planet, and our business. But at the heart of our company is the Next-Gen Farmer Training program, which creates opportunities for more people to become farmers—and future leaders in urban farming—through a year-long commitment as an integral part of the Square Roots team.